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Tuesday, October 26 • 4:00pm - 5:00pm
Vertical Content and Storytelling

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During the pandemic, short-form vertical content has exploded in popularity. TikTok has 80 million active monthly users who spend 52 minutes per day on the platform, and YouTube is committing $100 million to expand vertical video on its platform. Vertical content is often highly story-driven, and is seen as more authentic and engaging by users than traditional formats. If your clients aren't already demanding vertical photos and videos, they soon will be. Join our experts to learn about the market for vertical content, hear perspectives from creators who tell stories in this unique format, and learn about the tools and platforms driving vertical content's explosive growth.
Moderators
avatar for Thomas Smith

Thomas Smith

CEO, Gado Images

Speakers
avatar for Alessandro Bogliari

Alessandro Bogliari

CEO, The Influencer Marketing Factory
Alessandro Bogliari is an experienced digital marketer and entrepreneur with skills in influencer marketing, growth hacking and product development. He created The Influencer Marketing Factory, a leading influencer marketing agency that focuses on TikTok, Instagram, and YouTube. The... Read More →
avatar for Anna Dickson

Anna Dickson

Product Manager, Google
As a Product Manager at Google, Anna Dickson’s focus is to create compelling user experiences with visual media. Her goal is to bring high quality, relevant imagery to products by managing a team of imagery experts that work closely alongside product teams to develop scalable strategies... Read More →
avatar for Tom Spota

Tom Spota

Head of Motion, Adobe
Tom Spota is the Head of Motion at Adobe Stock. As a stock footage veteran and experienced video producer, he oversees the acquisition content strategy for Adobe’s motion content (video, audio, motion graphics).
avatar for Jack Hollingsworth

Jack Hollingsworth

Photographer, jackhollingsworth.com
Jack Hollingsworth is a world-renowned travel and lifestyle photographer. He has spent the last 40 years commercially shooting for some of the biggest names in the leisure, hospitality and tourism industries. More recently, Jack has fallen in love with his iPhone camera. He has traveled... Read More →

Tuesday October 26, 2021 4:00pm - 5:00pm EDT
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Attendees (94)